- MOQQ
- +
- Details
Year
2022
Client
MOQQ
Industry
Law
Scope
Brand identity, Digital design, Print
Design
Maciej Kupis
- Background
MOQQ is a firm influencing the way in which lawyers are trained and law firms organised.
The company believes that in order to become successful in the legal profession you need to combine rapid personal development, set of new, unique skills and quality-driven work ethic – and none of that is thought at law schools.
- Process
The company approached be++er to create identity that will bring them on the forefront of the market development and help deliver the best knowledge with the WOW effect – every time.
MOQQ’s slogan turning legal skills into superpowers led the way of the symbol development and animation.
The initial letters of the logo, that represent a lawyer or a law company, literally turns into a hero with superpowers.
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