- Hypermedica
- +
- Details
Year
2023
Client
Hypermedica
Industry
Healthcare, Tele-Healthcare
Scope
Brand identity
Design
Maciej Kupis
- Background
Hypermedica, a leading healthcare company, has embarked on an exciting journey of innovation and growth. Recognizing the need to adapt to an ever-evolving industry, Hypermedica took a bold step and decided to undergo a comprehensive transformation.
The company approached be++er design studio to reflect their progressive changes in a fresh and dynamic brand identity.
Hypermedica understood that a compelling brand identity would not only convey their new direction but also inspire trust and confidence among their stakeholders. The design studio became an instrumental partner, helping Hypermedica articulate their vision and translate it into a visual language that would resonate with their target audience.
- Process
Hypermedica and be++er design studio embarked on a meticulous exploration of the company’s core values, mission, and aspirations. Through in-depth research and collaborative workshops, we delved into the essence of Hypermedica’s identity, uncovering the unique qualities that set them apart from their competitors.
Drawing inspiration from the cutting-edge technology and advancements shaping the Tele-healthcare landscape, we have crafted a visual identity that represents modernity and sophistication in a clean and simplified form.
Be++er design studio brought their creativity and passion to the table, working closely with Hypermedica’s team to develop a striking new brand identity.
The logo, typography, color palette, key-visual and overall brand aesthetic were thoughtfully crafted to convey a sense of trust, reliability, and forward-thinking.
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